What's in a Name? •
Eudemo is short for ‘Eudemonia’ - an Ancient Greek term meaning ‘the happiness and flourishing found through purposeful action’.
We believe this perfectly captures our spirit: to help both individuals and wider society flourish, by applying new tools to tackle the challenges that matter most head on.
Meet the Founder •
Eudemo was founded by Rory Preston in 2022, with the aim of raising the tide of innovation around the biggest challenges facing our society - sometimes referred to as the 'Big F*@king Problems'.
Rory graduated from the University of Cambridge with a double first in Economics, before moving onto a Master's at the University of Edinburgh, in Operations Research & Statistics (Distinction).
Rory has worked across both data & analytics consulting, and software startups - with roles at JMAN Group, Count and Limber.
If you'd like to read more about Rory's path to starting Eudemo, then you can check out his blog post, or get in touch.